Who is who: entities, audiences and sources
Observed October 17, 2026 on each company's public pages. Sources are linked in each row. Confirm current details before you decide.
| Topic | Kudo Funding | Prime Funding Now |
|---|---|---|
| Legal name shown | Its terms of use identify Kudo Capital, LLC doing business as Kudo Funding. The kudocapital.com domain showed a parked registrar page, not a borrower site. Source | Prime Funding Now, primefundingnow.com. Source |
| Audiences served | Small business borrowers, plus a partner program for ISOs, brokers, CPAs and consultants who refer clients. Source | Owners of operating businesses with a time-limited purchase: retailers, online sellers, wholesalers, manufacturers, dealers and resellers. Source |
| Role described | Says it provides capital to small businesses; its partner page describes revenue-based financing and says partners build the relationship while Kudo provides the capital. Source | Helps businesses get funded; the funder that makes an offer reviews the file, decides and sets terms. Source |
| Published amounts | Its partner page lists up to $350k; no amount range was found on the borrower pages reviewed. Source | $25,000 to $5,000,000, depending on the product and the business. Source |
| Published eligibility | At least 1 year in business in the U.S. and $20,000+ in gross monthly revenue. Credit is shown two ways: a 600+ heading and a paragraph saying 500 or above. Source | No single credit-score cutoff published; non-profits not eligible; at least 50% ownership required. Source |
| Documents named | Driver's license, voided check and the last four months of business bank statements. Source | Recent business bank statements, ID, a voided business check, plus the deal paperwork. Source |
| Timing language | Application outcome usually within a few hours; funds typically the same day after a funding call; homepage says funding in as little as 24 hours. Source | Decision typically within 24 hours of a complete application; funding time varies by product. Source |
| Renewals | Customers on track who have paid about half the balance may be offered a renewal. Source | Not published as a program. |
Prime Funding Now publishes this page and is not affiliated with Kudo Funding or Kudo Capital, LLC. Names are used only to identify each company.
Kudo Funding and Kudo Capital: the same company or two?
On the pages reviewed, they are one business under two names. Kudo Funding's terms of use name Kudo Capital, LLC as the company doing business as Kudo Funding. If you see the Kudo Capital name on a contract or bank statement, check that it matches the company in your written offer.
Do not confuse the borrower site with its partner program. The partner page is written for ISOs, brokers and advisors who send client files, so its numbers (such as average time to funding and maximum financing) describe the program rather than a promise to any one borrower.
What Kudo Funding publishes about eligibility
Kudo Funding lists three qualifications: at least one year in business in the U.S., $20,000 or more in gross monthly revenue, and a minimum credit score. The credit figure appears twice and does not match: the eligibility heading says 600+, while the paragraph below it says owners must maintain a score of 500 or above.
If your score sits between 500 and 599, ask Kudo Funding in writing which figure applies before you send documents. A written answer avoids a wasted application and a hard conversation later.
Prime Funding Now takes a different approach: it does not publish a single credit-score cutoff or fixed revenue minimum, and reviews deposits, time in business, credit and the deal itself together. See what funders commonly review.
Funding structure and documents
Kudo Funding's partner page describes revenue-based financing, and its borrower page asks for a driver's license, a voided check and four months of business bank statements. Prime Funding Now reviews a request for several structures, including short-term working capital, a line of credit, equipment financing and term loans, depending on the purchase.
- Revenue-based financing ties repayment to sales and suits businesses with steady deposits. See revenue-based financing for product sellers.
- A one-time inventory or equipment purchase may fit better with a structure matched to when the goods sell. Compare options on which funding fits your business.
Who may fit each company
Kudo Funding's published criteria point to established businesses with at least $20,000 a month in revenue that want revenue-based financing with a short document list. Prime Funding Now fits a product business with a specific purchase and a payment date, for $25,000 or more, that wants the structure matched to the deal.
Neither page tells you whether a particular industry will be approved, so do not rule a company in or out on that basis. Ask directly.
Questions to ask before you sign any offer
Put every offer on the same dollar lines: gross amount, fees withheld, net deposit, total repayment, payment frequency and first payment date. Then ask what happens if sales slow.
- What is the net amount deposited after all fees?
- What is the total repayment, in dollars?
- Are payments daily, weekly or monthly, and when does the first one start?
- Is there a cost or credit for paying early?
- Which legal entity is the funder on the contract?
Use the offer comparison tool to line up two offers, and see the comparison hub for other providers. When you have a purchase with a deadline, apply with Prime Funding Now.
Frequently asked questions
Is Prime Funding Now affiliated with Kudo Funding?
No. Prime Funding Now is not affiliated with Kudo Funding or Kudo Capital, LLC. Prime Funding Now publishes this comparison, and company names are used only to identify each company.
Are Kudo Funding and Kudo Capital the same company?
On the pages reviewed, yes. Kudo Funding's terms of use identify Kudo Capital, LLC doing business as Kudo Funding. The kudocapital.com domain itself showed a parked page when checked on October 17, 2026.
What credit score does Kudo Funding require?
Its how-it-works page shows two figures: a 600+ heading and a paragraph saying 500 or above. Ask Kudo Funding which applies to your application. Prime Funding Now does not publish a single credit-score cutoff.
What are Kudo Funding alternatives?
Other revenue-based financing providers, funding marketplaces, online lenders, your bank or credit union, and SBA lenders when time allows. For a product business with a time-limited purchase of $25,000 or more, Prime Funding Now is one option to compare.
Does applying with either company guarantee funding?
No. Neither publishes a guarantee. At Prime Funding Now, a decision is typically made within 24 hours of a complete application, the funder decides and sets the terms, and you never have to accept an offer.
Buying something with a deadline?
Describe what you are buying and when payment is due. There is no obligation to accept an offer.
Observed and updated October 17, 2026 · Published by Prime Funding Now · Sources: Kudo how it works, Kudo partner page, Kudo terms, Prime FAQ
